With the pandemic giving people a new-found appreciation of social care workers, a third of jobseekers are now considering a career within the sector.
According to data from The Work Foundation and Totaljobs, the number of people applying for social care roles has increased by 39%, however, the report has also highlighted that there’s a risk the sector will continue to be characterised by high levels of staff churn, with one in seven (14%) current social care workers actively looking for a new role outside the industry as it faces new challenges.
Jon Wilson, CEO of Totaljobs, commented, “Social care providers can make the most of this new interest by consciously tackling misconceptions of the industry and speaking to the needs of young people in particular. Highlighting the training opportunities and range of qualifications on offer to people pursuing a role in care will also help employers to hire staff who see care as a long-term career path.
“Our research also shows the undeniable pride that social carers have for their work, something that they want to see tangibly reflected by their employers. How a social care provider can make their staff feel valued will be unique to their workforce, whether it’s clearer progression opportunities, stronger relationships between carers and managers, or broader wellbeing support. Now is an opportunity to engage with staff and foster a people-first working culture where every social carer can thrive.”