Marketing salaries rise as sector thrives

Latest figures show that the growing demand for digital marketing professionals has resulted in salaries rising by nine per cent in 2023.

The annual Marketing Salary Survey, compiled by CV Screen, collected data from over 4,000 job adverts from businesses across the UK, including SMEs and large corporations.

The report shows that the average salary in the marketing industry is now at £37,144 with the highest-paying roles found in London where the average salary is £41,829.

According to CV Screen, the marketing industry continues to be a thriving sector with a high demand for skilled professionals.

Matthew Iveson, Managing Director of CV Screen, said, “The Marketing Salary Survey highlights the continued growth and importance of the marketing industry in the UK. We are pleased to see that salaries have increased by 9% since our last report, demonstrating the value that companies place on skilled marketing professionals.

“The demand for marketing professionals is robust, especially in areas such as SEO, e-commerce, and marketing automation. However, it should be noted that the number of candidates seeking work has increased significantly in the last 12 months. This trend is attributed to individuals returning to the job market, seeking higher salaries to offset the cost-of-living crisis.”

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